Small business email marketing might be a headache for many, as the owners try to find the best tools and platforms to invest in. Businesses are looking for effective ways to boost their presence and engagement with a limited budget, ensuring the money is well spent. Email marketing has experienced huge growth in the past…
Small business owners, should be very cautious with the money they are spending on their businesses. This might be very difficult for a lot of individuals. As not all business owners don’t have fancy business degrees but worry not! In this article, we are going to talk about the most common financial mistakes that small…
Prime Minister Narendra Modi launched an electronic voucher-based digital payment system e-RUPI on August 2, 2021. The platform will be a person-specific and purpose-specific payment system. The launching of the e-Rupi confirms Indias first step towards having a digital currency in the country. Let us dive into the basic understanding of what e Rupi…
Incorporated in 2012 and based in Pune, Maharashtra, ProfitBooks is a Technology Platform presenting accounting and inventory solutions to small and medium enterprises to improve invoicing, expense management, inventory management, and accounting. In short, it’s a complete accounting software solution. Since its inception, many companies in over 60+ countries from different business verticals entrust ProfitBooks…
In the business world, Its not about what you sell but how much and how well you sell it, states Brian Halligan, CEO & Co-Founder, of HubSpot. And marketing is the key to increasing your sales in the business world. However, marketing in the traditional sense of the word no longer exists. In the…
A retail business’s inventory is among its most precious assets. As it has been proven to be the case, in the global ever-growing economy, for inventory-intensive industries such as retail, hospitality, and manufacturing, an entity’s finished products, raw materials, and other components are at the heart of its business. Therefore, a shortage of inventory at…
Its been a long pandemic and it still continues to exist. Amid this pandemic, we have figured out a lot of solutions to our problems, a lot of ways to manage everything around us. We have changed some old methods and have transformed them into something that suits current situation and adjustments. One such…
However you look at it, email marketing continues to be a powerful advertisement tool, even today. But it is also one that most businesses allow to go underused and is underestimated most of the time. It doesnt take a genius to look at the numbers and realize the potential value there, yet for every…
Have you ever wondered how investors and other interested parties assess the financial position of companies before they become shareholders? Alternatively, how do shareholders make informed decisions regarding a company? Parties interested in a company carry out a financial statement analysis to make these decisions. An analysis of financial statements would include a study…
According to the Bureau of Labor Statistics, about half of all businesses will close in their first five years of operations, and one of the most common reasons for closure is mishandling funds and running out of money. Rather than malicious fraud or disastrously low sales, what usually leads to financial crisis comes down…