How would you feel when the most critical software that you use to run your business suddenly announces that they will no longer serves you? This is what happened when Intuit QuickBooks announced that they are going to shut down their India business. As a founder of a competing accounting software (ProfitBooks), I was surprised…
If there is one technology that has flourished on a huge scale in the last couple of years and has redefined the e-commerce industry, it is definitely the rise of online payments. From UPI payments to internet banking, the birth of online transaction methods has undoubtedly made things easier. But have you ever wondered what…
Every business is built on the hope that people will find the product or the service the business owner offers. With the advent of the digital age, online marketing for a business, whatever it might be, is of utmost importance. You have to accustom yourself to the digital tools that help your business grow…
Consider the following scenario: you are an entrepreneur who has recently started a new firm or has been running one for quite some time. You can barely find time for yourself in your busy, frantic schedule. Or perhaps you require additional time to devote to your knowledge acquisition. After all, you need all the aid…
Delayed payments are a persistent problem for small businesses, leading to increasingly severe effects and several concerns about their liquidity as a result. One in three businesses considers overdue payments one of the most serious dangers to their viability. A significant gap between income and managing real cash flow could be one major issue,…
Instagram has proven to be a valuable investment for marketing. To capture a new audience and engage with your existing customers, you must consider using Instagram for your business. With over one billion Instagram users, it is one of the most prevalent social media tools at your disposal. Why use Instagram for Business?…
With over 2 billion monthly users, Facebook gives small businesses several ways to promote their products and services, increase customer support and boost recognition in the market. Having a presence on Facebook is a must if you want your business’ content and products to reach a wide range of consumers. Benefits of Facebook for…
At the end, everything comes down to your copy. To open an email, or not to; this is a common question that every person (including you and I) face every single day. B2B buyers receive hundreds of sales emails on a regular basis. They only open a small fraction of sales emails, read even…
Each aspect of your business is equally important, but if there’s one that stands more crucial than others, that would be the point-of-sale (POS). It’s the moment when a potential client finally transitions into a paying customer. Most businesses already have an established point-of-sale system. For brick-and-mortar stores, that would be the cash register…
A common challenge for both small and large companies is how to handle inventory problems and solutions. The many processes involved in inventory management mean you need to keep a careful eye on your items. Otherwise, your products can easily get lost or damaged. Without the right tools and strategy, this task can become even…
