You finally have a product you are proud of and want to sell it online. You set up your website and start online marketing. You are ready for a customer to order from your website, but now the only question on your mind is, which payment gateway to choose? Should you use UPI or credit…
Podcasting has become the most trending and powerful marketing tool in the last couple of years. Having a podcast is a great way for a creator to market his product. It helps to tell a story and establish some kind of network and authority in the industry. If you are a creator, an artist,…
How would you feel when the most critical software that you use to run your business suddenly announces that they will no longer serves you? This is what happened when Intuit QuickBooks announced that they are going to shut down their India business. As a founder of a competing accounting software (ProfitBooks), I was surprised…
If there is one technology that has flourished on a huge scale in the last couple of years and has redefined the e-commerce industry, it is definitely the rise of online payments. From UPI payments to internet banking, the birth of online transaction methods has undoubtedly made things easier. But have you ever wondered what…
Every business is built on the hope that people will find the product or the service the business owner offers. With the advent of the digital age, online marketing for a business, whatever it might be, is of utmost importance. You have to accustom yourself to the digital tools that help your business grow…
Consider the following scenario: you are an entrepreneur who has recently started a new firm or has been running one for quite some time. You can barely find time for yourself in your busy, frantic schedule. Or perhaps you require additional time to devote to your knowledge acquisition. After all, you need all the aid…
Delayed payments are a persistent problem for small businesses, leading to increasingly severe effects and several concerns about their liquidity as a result. One in three businesses considers overdue payments one of the most serious dangers to their viability. A significant gap between income and managing real cash flow could be one major issue,…
It’s not uncommon these days to discover folks who want to start from scratch and construct something from the ground up rather than looking for employment that doesn’t pay much. There are a variety of causes for this shift in society, including the country’s struggling economy, fewer job possibilities, and a focus on feeding new…
When you run your own business, every sound of tick-tock in the clock is precious for you. But, when it comes to keeping yourself going, regardless of where you are in your business journey, you always look for sources to learn something new each day. For that, YouTube has been an excellent platform for…
Instagram has proven to be a valuable investment for marketing. To capture a new audience and engage with your existing customers, you must consider using Instagram for your business. With over one billion Instagram users, it is one of the most prevalent social media tools at your disposal. Why use Instagram for Business?…
