Instagram has proven to be a valuable investment for marketing. To capture a new audience and engage with your existing customers, you must consider using Instagram for your business. With over one billion Instagram users, it is one of the most prevalent social media tools at your disposal. Why use Instagram for Business?…
With over 2 billion monthly users, Facebook gives small businesses several ways to promote their products and services, increase customer support and boost recognition in the market. Having a presence on Facebook is a must if you want your business’ content and products to reach a wide range of consumers. Benefits of Facebook for…
At the end, everything comes down to your copy. To open an email, or not to; this is a common question that every person (including you and I) face every single day. B2B buyers receive hundreds of sales emails on a regular basis. They only open a small fraction of sales emails, read even…
A good tool improves the way you work. A great tool improves the way you think. And in digital marketing, the tools entail the software you use in your agency or business that make your job easier. However, discerning which tools are great and which are not suitable for your business can be challenging.…
Small business marketing might be a headache for many, as the owners try to find the best tools and platforms to invest in. Small businesses are looking for effective ways to boost their presence and engagement with a limited budget, ensuring that the money is well spent. Email marketing has experienced huge growth in the…
In the business world, ‘it’s not about what you sell but how much and how well you sell it,’ states Brian Halligan, CEO & Co-Founder, HubSpot. And marketing is the key to increasing your sales in the business world. However, marketing in the traditional sense of the word no longer exists. In the digital era,…
