WhatsApp, the social messaging service acquired by Facebook for $19bn in 2014, is arguably the world’s fastest-growing communication app. As on January 2015, half a billion people around the world were regular, active WhatsApp users. These users are sharing more than 700 million photos and 100 million videos every single day. In India, its more popular than Facebook and…
It was a Monday morning and I was responding to an important email on my laptop. One of our vendors had sent me an invoice couple of weeks back he was reminding me that its already overdue. I had a feeling that I already issued a payment and even got the receipt for it. I quickly…
Why you should sell online? eCommerce in India is booming. According to a study conducted by Google India, there were 35 million online shoppers in India in 2014 Q1 and is expected to cross 100 million mark by end of year 2016. Broadband internet and explosive growth of mobile phones are fueling this growth further.…
Creating a professional invoice might seem like an easy thing to do but its often the toughest task, specially if you are doing it for the first time. Its often the last communication with the client and hence, must leave a good impression about your company. Lets find out how you can create a good looking…
If you have a business, you need accounting software to record your income and expenses. Ideally, this is the first piece of software you should purchase when you start the business. However, most business owners get one only when they need to pay taxes or apply for loans. So, how to choose the right accounting…
Every month, local entrepreneurs in my city get together and share their business experiences. During one such monthly meetup, one of the business owners asked the group an interesting question : What are the simple cost cutting ideas that I can implement today? This question made us put our coffee mugs back on the table. It really…
Recently, I was reading about an Indian IT company InfoEdge’s monthly performance report. This company is behind many popular businesses such as Naukri, 99acres, Zomato and PolicyBazaar.com. While reading the report, I noticed an interesting point. Just take a look at some numbers for Naukri.com : This one site takes 68% traffic share in recruitment market Its 90% revenue comes…
Mr. Gupta runs a retail shop in Mumbai. One fine day, when he started his computer to enter sales transactions, he was in a rude shock. He was unable to open any program and some casino advertisements with nude ladies were flashing all over the screen. His computer was infected by a virus and the worst part…
Mr. Rakesh is a distributor of industrial pumps since past couple of years. Recently, he met a potential customer at one exhibition and after explaining about the products he sent a quotation to that customer. After receiving that quote, first thing that customer did was to google Mr. Rakesh’s company name on Google! He was hoping to find…
In simple words, business metrics is the collection of relevant and meaningful business data that can help you take informed decisions to grow your business. Some people call it KPI (Key Performance Indicators) or analytics. Depending on the nature of your business there could by 100s of KPIs you can track but I would definitely…
