When buying online, customers usually need an extra incentive that makes them feel confident about their decision. Luckily, product videos are a great way to provide all the helpful information (and that little extra push) most people need for a purchase. But before you start adding a bunch of these videos to your marketing strategy,…
It takes a long time and a lot of effort to get to where you can finally start your business. But the hard work doesn’t stop, once you begin running your firm. You will face a slew of other milestones and obstacles, accounting being one of them. Accounting is critical as you start your…
Small business email marketing might be a headache for many, as the owners try to find the best tools and platforms to invest in. Businesses are looking for effective ways to boost their presence and engagement with a limited budget, ensuring the money is well spent. Email marketing has experienced huge growth in the past…
Small business owners, should be very cautious with the money they are spending on their businesses. This might be very difficult for a lot of individuals. As not all business owners don’t have fancy business degrees but worry not! In this article, we are going to talk about the most common financial mistakes that small…
Prime Minister Narendra Modi launched an electronic voucher-based digital payment system e-RUPI on August 2, 2021. The platform will be a person-specific and purpose-specific payment system. The launching of the e-Rupi confirms Indias first step towards having a digital currency in the country. Let us dive into the basic understanding of what e Rupi…
A retail business’s inventory is among its most precious assets. As it has been proven to be the case, in the global ever-growing economy, for inventory-intensive industries such as retail, hospitality, and manufacturing, an entity’s finished products, raw materials, and other components are at the heart of its business. Therefore, a shortage of inventory at…
Its been a long pandemic and it still continues to exist. Amid this pandemic, we have figured out a lot of solutions to our problems, a lot of ways to manage everything around us. We have changed some old methods and have transformed them into something that suits current situation and adjustments. One such…
However you look at it, email marketing continues to be a powerful advertisement tool, even today. But it is also one that most businesses allow to go underused and is underestimated most of the time. It doesnt take a genius to look at the numbers and realize the potential value there, yet for every…
According to the Bureau of Labor Statistics, about half of all businesses will close in their first five years of operations, and one of the most common reasons for closure is mishandling funds and running out of money. Rather than malicious fraud or disastrously low sales, what usually leads to financial crisis comes down…
The old adage “it takes money to make money” couldn’t be truer in the world of entrepreneurship. Unfortunately, getting the money that you need to expand or sustain your business is not always going to be easy. In some circumstances, you will be able to finance business endeavors with the revenue that your business is…